Working with the talented team at Cory Grosser’s Studio, we consulted Disney Consumer Products on how to leverage the value of the Disney Brand to enter the high end furnishings market. The project consisted of several phases including intensive market research and analysis, developing a detailed roadmap on how to secure preferred partners, and developing multimedia and graphic collateral focused on presenting their proposals. The project has manifested in several high profile collaborations with esteemed manufacturers such as Cappellini.
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